It’s Taking the Nation by Storm! Convert Interest Into Income.
We all know what it’s like to surf the web and check out local businesses. Sometimes we pursue our initial curiosity, but often we move on to the next site. With Intentional Direct Mail™, you can follow up with interested customers who came to your site to look around, capturing their original intention with a targeted offer. They showed interest. Now you can show initiative.
What is Intentional Direct Mail?
Intent-Based Marketing
Intentional Direct Mail technology targets previously unknown website visitors who’ve demonstrated interest in a business. A custom direct mail postcard will be delivered to their potential customers’ home within days of their website visit.
What is Intentional Direct Mail?
Intent-Based Marketing
Intentional Direct Mail technology targets previously unknown website visitors who’ve demonstrated interest in a business. A custom direct mail postcard will be delivered to their potential customers’ home within days of their website visit.
How Does Intentional Direct Mail Work?
Intentional Direct Mail technology targets previously unknown website visitors who’ve demonstrated interest in a business. A custom direct mail postcard will be delivered to a potential customer’s home within days of their website visit.
Intent is Captured
A customer visits your website and is captured by a retargeting pixel placed on your website. We use available information captured by that pixel to identify a user’s home address.
Production & Mailing
Within 24 hours, a custom direct mail postcard will be headed to the customer’s home, with a special offer for visiting your site.
Offer Redemption
The customer redeems the special offer on your custom direct mail postcard.
Take Advantage of the Marketing You Are Already Doing
How much are you already spending to drive potential customers to your website?
Intent is a key part of a customer’s journey to purchase. If someone reaches your website, that means that your marketing reached them, and they were intrigued enough to visit. The intent is there, and your marketing strategy is working. Intentional Direct Mail is a tangible, effective engagement tool that can now reach those customers again to help drive sales.
How Many Opportunities Has Your Business Lost?
98% of website visitors will fail to make contact with a business. The intent is there – they came to visit your website.
Intentional Direct Mail helps you reach site visitors again and drive sales.
